AI Insights · Timothy · January 2023
Top 5 Business Apps on Unified Platform in Kenya in Q4 2022
Explore the performance of the top 5 business apps in Kenya for Q4 2022, including trends in downloads, revenue, and active users.
The fourth quarter of 2022 saw notable performances from the top business apps in Kenya on a unified platform. Here’s a closer look at the trends for LinkedIn: Network & Job Finder, iScanner: PDF & OCR Scanner, Adobe Acrobat Reader: Edit PDF, ScanGuru: Document PDF Scanner, and xScan : Document Scanner App.
LinkedIn: Network & Job Finder experienced a slight fluctuation in weekly revenue, peaking at about $6.2K in the final week of October. Weekly downloads varied, with a high of approximately 12.9K in the week of October 24. Active users showed a gradual decline from around 194K in late September to 175K by the end of December.
iScanner: PDF & OCR Scanner saw consistent weekly revenue, peaking at roughly $798 in late November. Downloads saw a downward trend, starting at 460 in late September and dropping to 216 by the end of December. Active users also declined from 907 to 671 over the quarter.
For Adobe Acrobat Reader: Edit PDF, weekly revenue peaked at $930 in mid-October. Downloads began at 7.5K in late September and decreased steadily to about 3.5K by the end of December. Active users exhibited a gradual decline from 263K to 254K throughout the quarter.
ScanGuru: Document PDF Scanner had a peak revenue of $373 in early October. Downloads were minimal but saw a slight increase to 38 in late November. Active users remained relatively stable, starting at 237 and ending at 179.
xScan : Document Scanner App achieved peak revenue of $336 in early November. Downloads were highest at 203 in early October but dropped significantly to single digits by December. Active users decreased from 149 in late September to 42 by the end of December.
These insights, sourced from Sensor Tower, provide a comprehensive view of the top business apps' performance in Kenya. For more detailed analytics and trends, visit Sensor Tower.